Peso Pluma Net Worth, Early Life, Career, Personal Life [2024]
Peso Pluma, born Hassan Emilio Kabande Laija, is a fast-rising figure in the Latin music world. Known for his unique fusion of Regional Mexican music with modern trap beats, he has quickly climbed the ranks of the music industry.
With a career marked by chart-topping hits and collaborations with popular artists, Peso Pluma’s journey is inspiring. In this article, we’ll cover his net worth, early life, career highlights, and a glimpse into his personal life as of 2024.
| Full Name | Peso Pluma |
| Profession | Singer, Songwriter, Musician |
| Date of Birth | June 15, 1999 |
| Age | 25 (as of 2024) |
| Nationality | Mexican |
| Net Worth | Estimated between $8-10 million (as of 2024) |
| First Album | Disco en Vivo (2020) |
| Notable Songs | “Ella Baila Sola,” “PRC,” “AMG,” “Por Las Noches” |
Early Life
Peso Pluma was born on June 15, 1999, in Zapopan, Jalisco, Mexico, to a family of diverse cultural roots. His father, Hassan Kabande, comes from Lebanese descent, while his mother, Rubi Laija, is from a Mexican lineage rooted in Sinaloa. Growing up in Guadalajara, Peso Pluma was surrounded by a mix of Mexican traditions and global influences, which played a crucial role in shaping his musical tastes.
His passion for music started at a young age. Rather than opting for formal music education, he taught himself guitar by watching online tutorials, mainly through YouTube. This early self-driven approach laid the foundation for his future career. Despite facing discouragement from some peers, he never abandoned his love for music, often writing lyrics in secret as a teenager.
Interestingly, before he pursued a full-time music career, Peso Pluma dreamed of becoming a professional soccer player. His early teen years were divided between soccer practice and songwriting, reflecting the duality of his interests. Eventually, music won his heart, leading him to fully commit to songwriting and performing. His perseverance paid off, setting the stage for what would become a remarkable career.
Career
Peso Pluma’s career officially began in 2020, but his true breakthrough came in 2022 with the release of El Belicón, a collaboration with Raul Vega. Before this, he had already put out a couple of live albums, Disco en Vivo and Disco en Vivo Vol. 2, which showcased his raw musical talent and energetic performances. While these early releases gained some attention, it wasn’t until El Belicón that Peso Pluma truly caught the public’s eye. The track sold over 500,000 units and earned an 8x Platinum Latin certification, putting him on the map.
Following this success, Peso Pluma capitalized on his momentum, releasing the critically acclaimed album Génesis in 2023. The album blended Regional Mexican music with Latin trap and reggaeton, and it resonated with a wide audience. Génesis peaked at number three on the Billboard 200 chart, making Peso Pluma one of the few Regional Mexican artists to achieve this feat. The album also topped both the Billboard Regional Mexican Albums and Top Latin Albums charts, marking a major milestone in his career.
Peso Pluma’s rise was further accelerated by his hit singles like Ella Baila Sola, featuring Eslabon Armado. This track was a commercial hit and played a pivotal role in expanding his global audience. His ability to collaborate with other leading Latin artists has been a key factor in his rapid success. Over time, Peso Pluma has worked with prominent names like Natanael Cano, blending different musical styles that appeal to various listeners.
With sold-out concerts and a growing global fanbase, Peso Pluma has shown no signs of slowing down. His ability to bridge genres has made him a standout artist in both the Latin and mainstream music scenes. Through continuous innovation and a dedication to his craft, Peso Pluma has solidified his place as a major player in the music industry.
Net Worth
As of 2024, Peso Pluma’s estimated net worth is around $10 million, a figure that reflects his meteoric rise in the music industry. His wealth is primarily generated from a mix of revenue streams, with music sales being a major contributor. His albums, particularly Génesis in 2023, have performed exceptionally well on both streaming platforms and physical sales. This success not only boosted his earnings but also elevated his status in the Latin music scene.
A significant portion of his income comes from streaming platforms like Spotify and Apple Music, where his hit songs have racked up millions of streams. In addition to album sales, his frequent tours and sold-out shows also bring in substantial earnings. Concert tickets and merchandise sales have become lucrative aspects of his career, especially as his fanbase continues to grow both in Latin America and internationally.
Beyond music, Peso Pluma has expanded his financial portfolio through brand endorsements and partnerships. These collaborations have added to his net worth and allowed him to tap into new markets. His strong presence on social media platforms has also been a valuable asset. Peso Pluma’s ability to connect with his fans online has made him a sought-after figure for brands looking to target younger, digitally-savvy audiences.
In short, Peso Pluma’s wealth reflects not only his musical talent but also his smart business decisions. From music to endorsements, he has strategically positioned himself as one of the most successful young artists in Latin music today.
Personal Life
Peso Pluma’s personal life has drawn considerable attention, especially due to his relationship with fellow singer Nicki Nicole in 2023. The two first crossed paths while collaborating on a remix of Peso Pluma’s song Por Las Noches, which led to a romantic relationship. Their connection became public during several joint performances, and they officially confirmed their status when they shared a kiss onstage at Nicki Nicole’s concert in late 2023. The pair seemed to be a promising couple in the music scene, with Peso Pluma frequently expressing affection for her during public appearances.
However, by early 2024, the relationship took a turn. In February 2024, rumors of a breakup began to circulate, with Nicki Nicole dropping hints about a possible split through social media and public statements. Despite the public nature of their relationship, both Peso Pluma and Nicki have remained relatively private about the details of their separation, leaving fans to speculate on the reasons behind the split.
Outside of relationships, Peso Pluma enjoys a relatively private lifestyle when not performing. His interests include sports, with soccer being a notable passion of his. Although he initially considered pursuing a professional career in soccer, his love for music ultimately took precedence. Even after achieving fame, he continues to follow soccer closely, often sharing updates about matches and players on his social media channels.
In terms of family, Peso Pluma remains close to his roots, often acknowledging the influence of his parents, especially his father, Hassan Kabande, who is of Lebanese descent, and his mother, Rubi Laija. Their diverse cultural backgrounds have been a significant source of inspiration throughout his career.
Frequently Asked Questions (F.A.Q)
What is Peso Pluma’s real name?
Peso Pluma’s birth name is Hassan Emilio Kabande Laija. He adopted the stage name Peso Pluma, which translates to “featherweight” in English, a nod to his slender physique.
Is Peso Pluma still in a relationship with Nicki Nicole?
No, Peso Pluma and Nicki Nicole were publicly together in 2023, but they reportedly broke up in early 2024. Although the details of their split remain private, rumors surfaced through subtle social media hints.
What are Peso Pluma’s primary income sources?
Peso Pluma earns primarily from album sales, streaming on platforms like Spotify and Apple Music, and revenue from sold-out concerts. He also generates significant income through brand endorsements and partnerships, leveraging his large fanbase on social media.
Has Peso Pluma won any awards?
Yes, Peso Pluma has won multiple awards, including eight Billboard Latin Music Awards in 2023, recognizing him for achievements such as New Artist of the Year and Songwriter of the Year. He also won a Grammy Award in 2024 for Best Música Mexicana Album.
Wrapping Up
Peso Pluma’s journey from a self-taught guitarist in Guadalajara to a chart-topping global artist has been nothing short of remarkable. His unique blend of Regional Mexican music with elements of trap and reggaeton has allowed him to stand out in the competitive Latin music scene. By consistently releasing hit tracks and collaborating with industry heavyweights, he has not only gained fame but also built a solid financial foundation with a net worth estimated at $10 million as of 2024.
